Healthy Holidays Request To Supermarkets

As part of the Healthy Holidays program, FoodWise Leeds has written a letter to supermarkets encouraging them to support families over summer to make healthy choices with limited budgets.

As part of the Healthy Holidays program, FoodWise Leeds and partners have written a letter to supermarkets encouraging them to support families over summer to make healthy choices with their limited budgets.

Since the start of the Covid-19 lockdown, an increasing number of  families across Leeds are struggling to access healthy and affordable food.  As part of the national response,  parents/carers who are entitled to Free School Meals will receive vouchers equivalent to £15 per week, per eligible child, to spend in major supermarket chains to help provide food over the 7 week summer break.

In Leeds, we are keen to work with partners to support families to make healthy choices and to use their limited budgets well.  

FoodWise Leeds  has written a letter for families and organisations to take into their local supermarket and to give to the community champion or store manager explaining that a few simple changes can make a real difference to families on limited budgets.

FoodWise Leeds encourages supermarkets to make the following changes:   
  • Promote healthy offers upon entry to the store and consider the store layout to promote healthier food choices 
  • Promote fruit and vegetables
  • Group affordable foods together to help families easily access a range of ingredients to make family meals 
  • Use ‘Healthy Holidays’ as a marketing tool for affordable and nutritious offers 
  • Have a recipe card stand for simple yet nutritious meals 
  • Use store announcement facilities to promote recipe cards, healthier food choices and healthier summer snacks 
  • Provide a free piece of fruit to children 
  • Ensure vouchers are accepted without stigma and any issues are dealt with sensitively 
  • Limit high fat, salt or sugar food and drinks placed near the checkout
To download a copy of the letter and to find other Healthy Holiday resources including recipe cards and £15 voucher shopping lists, visit the FoodWise Leeds website.
https://leedsfoodpartnership.wordpress.com/healthy-holidays/